Digital Promotional Materials

We’d love your help to let families know about SMS4dads, so that dads receive information directly aimed at supporting and encouraging them in their important role as fathers.

We invite you to share #SMS4dads on your social pages and communication channels.
#SMS4dads #DadsMatter #MentalHealth #Support #DadToBe #NewDad

If you are interested in receiving a Media Pack, please get in touch

HARD COPIES OF PRINTED MATERIALS are also available. 

Visit the SMS4dads ORDER PORTAL to select from a range of free posters and flyers for health and community organisations.

SMS4dads Branding Guide
SMS4dads Promotional
DL Flyer
SMS4dads Promotional
A4 Poster
SMS4dads Promotional
A3 Poster
SMS4dads More Info
More Info A4 Flyer
SMS4dads More Info
More Info A3 Poster
Dads & Pregnancy
DL Brochure
Info for Mums (about dads)
DL Brochure
NICU Dads Business Card
NICU Dads DL Flyer
When things don't go to plan Poster
When things don't go to plan NICU Poster
SMS4DeadlyDads
DL Flyer
Deadly Dads Poster
SMS Tips for Deadly Dads
DL Brochure
SMS4Dads – Aboriginal & Torres Strait Islander Poster

Richard’s research revealed possible long-term negative impacts on the children of dads with mental health issues. Fathers’ depressive symptoms in the first year after the birth predicted behaviour problems in their children years later.

“If dads’ mental health has such a dramatic impact then we need to be screening dads for depression, not just mums,” Richard explains.

In response to these limitations, Richard and his team have designed a smart-phone based program that allows mobile connection for new and expectant dads.

Participants receive texts containing information and links, and self-report their mood. If the mood tracker identifies dads as needing extra support, they will be offered a phone call from a counsellor trained in this area.

Following the success of the pilot of the SMS4dads program, Funding was received to enable a National roll-out.

“When dad’s miss antenatal classes or activities, they also miss out on contact and links to other people.  They may never get the chance to say to anyone, look I’m really stressed,” he points out.

“SMS4dads is a way of bringing dads into the health system and keeping them linked in with services and support,” explains Richard.

Richard Fletcher

Associate Professor, PhD

Richard credits a varied career, a talented and innovative team, and much life experience for affording him the insight needed to address the challenges related to actively engaging dads.

After completing his masters in Medical Science, studying epidemiology, Richard earned his PhD focusing on fathers and attachment.

“Fathers are invisible in many places, and that is endemic. Not because people dislike fathers, but because the system is set up to be focused on mothers.”

Some services and organisations are aware of the need to engage dads, but have been unsuccessful in their attempts.

“When people are challenged about this, they generally want dads involved,” Richard affirms.

“Often, however, they just don’t know how to do it.”

Richard works with health professionals on issues related to fathers, and has delivered many antenatal programs for expectant dads.

He credits his own family with giving him an understanding of the role of fathers needed to make his work relevant.

“I have three daughters and two stepdaughters,”

“My kids would say they taught me just about everything I know and they’d be right. They’ve taught me a lot, and still do.”

Richard’s research revealed possible long-term negative impacts on the children of dads with mental health issues. Fathers’ depressive symptoms in the first year after the birth predicted behaviour problems in their children years later.

“If dads’ mental health has such a dramatic impact then we need to be screening dads for depression, not just mums,” Richard explains.

In response to these limitations, Richard and his team have designed a smart-phone based program that allows mobile connection for new and expectant dads.

Participants receive texts containing information and links, and self-report their mood. If the mood tracker identifies dads as needing extra support, they will be offered a phone call from a counsellor trained in this area.

Following the success of the pilot of the SMS4dads program, Funding was received to enable a National roll-out.

“When dad’s miss antenatal classes or activities, they also miss out on contact and links to other people.  They may never get the chance to say to anyone, look I’m really stressed,” he points out.

“SMS4dads is a way of bringing dads into the health system and keeping them linked in with services and support,” explains Richard.